Biotechnology/Environment Young Entrepreneurs Scheme final 2010


This year’s Biotech YES is first in a number
of ways. First of all we have got a record number of teams which is great and second
of all I think they have been very imaginative in the kind of problems they are trying to
solve in science. The product we have been looking at is a delivery
technology that would go through quantified layer of skin to deliver different peptides
and different molecules. I would say that this morning has been quite nerve wracking.
To go up last before lunch when you have seen two really good presentations already is very
difficult. Our company is called DeeNature and we are
selling oxalate free tea. We just did our pitch and I think it went ok. We were the
first ones up so we didn’t know what to expect. What is better is that your property can meet
the competition, how you come up with the 8% market penetration, based on the metrics
of your company. As I mentioned we can bet on the growth of
the decaffeinated tea market so it is something that is in addition to every day tea. People
have it instead of their tea every day. It has been great. It was fantastic. It has
been particularly high quality and good fun and I hope, no matter what has happened, that
you have all enjoyed this and that you have learnt a lot. I have to say we did disagree with that. It
was not plain sailing on either of the streets. Usually there is a head and shoulders winner
so there are no head and shoulders winners but there are winners who we have agreed on
and the winners are, in the environmental section, its Mara Mor. And in the the biotech section, its Microbe
Solutions.